The Effect of Brand Equity and Brand Resonance on Tourist Decisions Visiting the 2018 Asian Games Legacy of Jakabaring Sport City as a Sport Tourism Destination
Author(s) : (1) Esxi Martia Gusma; (2) Zakaria Wahab; (3) Agustina Hanafi
Institution : Management, Sriwijaya University, Indonesia
Category : Article
Topics : Management
Article can be downloaded here >> The Effect of Brand Equity and Brand Resonance on Tourist Decisions Visiting the 2018 Asian Games Legacy of Jakabaring Sport City as a Sport Tourism Destinatio
1699-5073-1-PB-10