Consumers’ Perceptions on the Use of Code-Switching in Product Advertisements

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Author: Nur Najihah Ahmad Nasrulddin

Email: najihahahmad03@gmail.com

Institution: Faculty of Languages and Communication, University Sultan Zainal Abidin

Category: Article, Competition

Topic: Linguistics

Article can be downloaded here >> Consumers’ Perceptions on the Use of Code-Switching in Product Advertisements

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