The Experiential Marketing Forming Factors of Customers of the Traditional Concept Restaurants in Sleman Regency Special Region of Yogyakarta, Indonesia

Author(s)          : (1) Lucia Nurbani Kartika; (2) Purwani Retno Andalas

Institution         : Fakultas Bisnis, Universitas Kristen Duta Wacana Yogyakarta, Indonesia

Category           : Article

Topics                : Economy and Business

Article can be downloaded here >> The Experiential Marketing Forming Factors of Customers of the Traditional Concept Restaurants in Sleman Regency Special Region of Yogyakarta, Indonesia